Well, obviously, you first have to have a website that generates over 2 terabytes of traffic a day. Then, you have to have an old and/or poorly designed website, preferably with lots of nested HTML tables for display or over-use of Flash. The answer: Web Standards Redesign. While most people don’t have the luxury/problem of that much traffic, the fact that switching to web standardards saved ESPN.com 2,000 gigs a day speaks volumes about the advantages of building with webstandards. So now we standards-luvin’ designers have a large-scale, explicit, metrics-driven example to tell the accountants…there’s no guarantee it will similarly affect fancy visual gadget loving flash-addicts.